seo & Digital marketing consultant

 

Get real humans in the door

Get customers to your restaurant, shop or clinic with a local SEO or social media campaign - perfect for a business with a physical location

 

Drive traffic to a website

Get visits from people who are looking to make a purchase or engage a service. Great for online stores, professionals and mobile businesses.

 
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what we do

As digital strategists and marketers, we help businesses achieve greater visibility, higher engagement and more sales.

 
 
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STRATEGY

 
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MARKETING

 
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GROWTH

 
 

how well does your current marketing campaign perform?

 
 
 

Q1

What is your cost per lead?

Typically calculated as marketing spend divided by the number of enquiries.

why is knowing it important?

Knowing what it costs to generate a lead is fundamentally important to any marketing plan. 

 

Q2

What is your cost per conversion?

Typically calculated as marketing spend divided by the number of sales.

why is knowing it important?

To calculate profitability & ROI of a marketing campaign.   

 

Q3

What is your conversion %?

Typically calculated as conversions divided by website visits.

why is knowing it important?

Increases in conversion % drive profitability. A decrease in conversion % reduces profitability. Understanding what factors influence your business conversion % are critical. 

 

Q4

what marketing channel offers the best roi?

Social media, adwords, organic SEO, word of mouth, email automation or something else?

why is knowing it important?

Knowing which channel offers the best rewards helps marketers know which channel to focus on. 

 

Q5

what are your competitors doing to win business?

Have you compared your marketing to your main competitors? 

why is knowing it important?

Every time a competitor increases their market share, your market share decreases. Knowing what they're doing well can significantly enhance your own marketing plan.

 

Q6

do you build audiences?

Website traffic + social engagement + email lists.

why is knowing it important?

Retargeting people that have experienced your brand typically offers a much higher conversion %.

 

Download our free Excel tool to help calculate these values

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the multi channel approach

seo

Bring customers to your website with content that features on Google page 1 

Adwords

Achieve placement above the organic listings with pay per click ads

Social

Build vast audiences, retarget website traffic, create your own audiences and much more with social marketing

Sales Funnels

Different content for different stages of the funnel. Drive traffic at the top end, remove barriers in the middle and create loyal customers on the way out.

Return or refer

Build a loyal customer base, increase the referral rate and upsell to existing customers 

 

 
 Digital strategist infographic showing a simple sales funnel
 

traffic + conversions: the 1-2 punch to digital marketing

case study with one of our online retails clients

 
 
 

day 1

Website traffic / month

600

conversion %

2%

sales

600 x 0.02 = 12

 

day 100

Website traffic / month

800

conversion %

4%

sales

800 x 0.04 = 32 

 

day 365

Website traffic / month

1200

conversion %

5%

sales

1200 x 0.05 = 60

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 PR Agency, The Atticism

“I came to I.AM.Strategist after the SEO company I had been working with for several years wanted me to re-sign.  I was not unhappy with my service, but did not really understand if my SEO was working or not. 

Clive explained to me in simple terms how the SEO was going, but also how he would be able to make it more effective.  Within just 2 months of working with Clive and his team, I finally see how SEO works with real results and high quality enquiries.  

As a PR Agency, we get asked about SEO and social media all the time and I now simply recommend I AM Strategist as they are the best in the business." 


 
 
 Logo for BLD Copywriter service based in Sydney

Brendan Dunphy

BLD Communication, copywriting agency

"BLD Communication increasingly relies on I.AM.Strategist for its digital marketing expertise, particularly in the areas of SEO and social media marketing.

Their team is knowledgeable, responsive, industry savvy and committed to supporting our initiatives. This makes them invaluable partners in our effort to promote brand awareness, drive traffic to our website, and generate new business.

We feel confident that we’re getting the best advice on how to drive our digital marketing strategy and, ultimately, business growth."


 
 
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Sammer Affridi

Hero Shot Photography

Within the first 2 months of working with I.Am.Strategist, I had seen an impact in the work they have done and, more importantly, increased revenue. I like how Clive keeps me up to date with our progress and helps me understand all the various performance metrics and how effective my spend has been.

His no bu****it approach is also a breath of fresh air and exactly what I want from a marketing company. Above all though, Clive is a really smart guy (genius-like) and I feel like having him on my team gives me a genuine competitive advantage.